October 28, 2019

When it comes to social media and digital marketing today, it feels like everyone is trying to make work and processes as easy as possible. This isn't inherently wrong, but there are many things that go wrong when the sole goal is to streamline a process, without m...

September 15, 2019

If you own a company or are an influencer, the desire to find new leads and prospects can feel incredibly overwhelming. Businesses need to survive and the only way to flourish in the market is to constantly have a stream of leads that will keep your company afloat. Man...

September 1, 2019

There are many email marketing tools out there in the world. Some of them are well crafted and have particular restrictions in place that make sure spamming doesn't happen. Others, like GMass, have very few restrictions and are a haven for grey-hat marketers that w...

July 21, 2019

Welcome to The Social Lab! This blog will not only help you navigate your personal social media, but also investigate marketing trends and examples of great social media work. Do you have something we should talk about? Make sure to send us an email or contact us...

June 15, 2019

We all know that Facebook is becoming more and more a pay to play system, which means that we need to find every free way we can to generate more page likes, impressions, and leads. A straightforward method for accomplishing this is to invite individuals that like your...

May 23, 2019

Obviously, we are pro-social media agency, since we are one, but we do want to share the pros and cons of hiring an agency, rather than doing the social media work yourself or hiring in-house. Many companies and business are worried about out-sourcing this aspect of th...

April 4, 2019

So you want to get into the social media and digital marketing field right? Unfortunately, first, you need to go through the dreaded interview process. While there are a ton of resources when it comes to asking potential candidates the best social media questions, why...

March 23, 2019

Businesses and brands on Instagram should grab the opportunity of this huge market with both hands and embrace Instagram Stories! How about showing the world behind the scenes at your photo shoot, or releasing your new clothing line via a story? The opportunities are e...

February 5, 2019

Becoming a social media manager for a company can be confusing, difficult, and competitive. The social media field as a whole continues to boom, which means that more and more people are vying for jobs in a market that is quickly becoming saturated. So what can you do...

January 29, 2019

Analytics is on the rise when it comes to social media. Companies everywhere are asking why the number of followers their business has means anything when it comes to true KPI's such as leads, sales, and subscriptions. So how can you make sure that your clients und...